Fractional Head of Marketing for brands ready to grow.

I help brands figure out what to say, how to launch, and how to grow—without the chaos. I’ve led marketing across consumer, travel, and hospitality, managing complex launches, partnerships, and campaigns. Now I work fractionally with teams who want senior-level thinking and hands-on leadership, fast.

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Built for the in-between stage.

You’ve got a real product, early traction, and a team that can execute—but marketing still feels scattered. I work with founder-led companies that have momentum, but need support to scale with intention.

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    • Own marketing strategy and prioritization for founder-led teams

    • Partner closely with founders to align brand, growth, and GTM

    • Bring focus and senior direction to execution-heavy teams

    • Lead product, feature, or sub-brand launches end-to-end

    • Develop positioning, messaging, and launch narratives

    • Align product, sales, partnerships, and marketing through launch

    • Sharpen positioning and differentiation in crowded markets

    • Build clear messaging frameworks teams can execute against

    • Simplify complex offerings into a focused brand story

    • Define roles, structure, and operating rhythm

    • Provide senior oversight to junior teams and agencies

    • Build systems that scale beyond the founder

Hi! I’m Marissa.

I’ve led marketing teams for over 10 years, shaping brand strategy and driving growth for consumer, travel, and lifestyle brands.

I bring blend of creative vision and analytical expertise, with a passion for building campaigns that resonate—leveraging storytelling, partnerships, and omnichannel marketing to deepen audience connections.

My strengths: truly integrated 360° marketing campaigns, global brand collaborations, and recruitment & mentorship of high-performing teams in fast-paced, high-growth environments.

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“Marissa was a pleasure to work with. She stepped in at a critical time in our business' growth and came in with great ideas and the willingness and capabilities to execute those ideas. We needed someone with the ability to be a strategic partner, but also with the expertise to get in the weeds. Marissa excels at both. She is extremely efficient and struck a great balance of being part of the team while still managing work from several other clients. 

— Jenna Barnes, Co-CEO of Harper Wilde

What People Are Saying

“Marissa handled all things marketing for our brand. She is an amazing marketer—she can transition seamlessly from high level strategy to tactical execution. She's a rare combination of creative and data driven. She is beyond organized and on top of it, always metrics driven and beating goals. I would recommend Marissa to anyone and everyone. She is the epitome of a thoughtful marketing leader and any brand would be lucky to work with her! 

— Jamie Norwood, Co-founder of Winx Health

“No matter what project or task is in front of her, she tackles it with laser focus—strategically applying her endless creativity with her keen eye for analytics. As both a team member and a leader, Marissa earns my highest recommendation.”

— Priscilla Liang, Content Strategist